10 Ways to Gain Pinterest Followers Today
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When it comes to blogging or running a business, there are many ways to advertise your content. Let’s be honest, Pinterest hold’s a special place in most of our blogger’s hearts. However, if you are new to all of this, don’t worry, I know soon enough, you’ll find that special place for Pinterest in your heart too.
I have been using Pinterest for a VERY long time now, basically since it was established. Like back in the day when you had to get invited, do you remember that? However, this past year, when I started my blog, is when I got serious.
If you are in the same boat, starting a blog, or using Pinterest for your business, I am so happy you are here. I have pulled together everything you need to know to be as efficient on Pinterest as you can.
Everything I am about to tell you is absolutely crucial to your Pinterest traffic, and I highly suggest doing everything on this list.
One more thing, Pinterest is often mistaken for a social network. It is NOT a social network by any means. Think of it as a visual search engine like Google with pictures. Please keep that in mind the entire time you are doing all of these steps, and this will all make sense!
With that being said, let’s get started!
Set up a Pinterest business account– There is no wrong or right as to whether you use your personal Pinterest account or create a new one. I personally used the one I already had established and cleaned it up from there.
Claim your website- Claim your website through Pinterest, this will verify you own your website and shows on your profile, that way when people see your profile, they know you are the real deal.
Set up rich pins- Rich pins are pins that give a preview of what your pin is about, which is not including the description you add. Go to this website here to set up rich pins on your Pinterest account.
Add SEO keywords in your display name on Pinterest – See how I have added a few keywords in my business name title? That helps my profile popup more often when people search for specific niches on Pinterest.
This will help significantly when people search in the “people section” of Pinterest.
Join group boards- Joining group boards is very crucial to your traffic on Pinterest. Group boards are basically like collaborating with a bunch of awesome bloggers with similar content on a board you share together. There are many ways to join group boards.
Nobody ever told me when I first starting joining group boards: when you click on a group board, you’ll see the pictures of all the contributors on that board *the very FIRST person pictured, is the owner of that board* Just to clear up any confusion.
- message the owner of the board on Pinterest, and ask them to join the board
- visit their website and e-mail them (sometimes you have to apply to join them)
- you can join Facebook groups for Pinterest (such as help with re-pins and group board hunting)
- create your own
*expert tip*: when e-mailing or messaging the owner of the board, ask confidently and with purpose, it’s probably not a good idea to say “hey can I join your board”
Display rich SEO keywords in your pin descriptions– Adding keywords in your description is very important. When people are hunting on Pinterest for specific things, I always make sure to add a high-quality description and also add some popular keywords that are searched often.
This is an example of a great description on your pin:
This is an example of keywords I searched on Pinterest:
And this is how I find those keywords, to drive more traffic to that pin: I select keywords that are only relevant to that pin.
Last but not least, you may also add hashtags to your pin description.
Use PicMonkey to create beautiful and attractive pins for your blog + Pinterest profile. PicMonkey offers high-quality images and artwork for your Pins.
I have used many websites to create Pins and graphic design. From Canva to Stencil, PicMonkey to IPiccy. While all of these websites have their own unique qualities, PicMonkey holds the number one spot for creating beautiful images.
Use Tailwind to schedule pins– I can’t recommend Tailwind enough to any blogger or business. I can tell you that 95% of my traffic comes from Pinterest, and without Tailwind, I’m not quite sure how often my pins would be seen.
The two most important features that Tailwind offers, is scheduling ahead and the ability to post from one place to multiple boards. It is a HUGE time saver.
If there is anything you ever invest in for your blog, Tailwind is it.
Download the Milotree plugin on WordPress– Milotree is this nifty little plugin you can upload to WordPress. This plugin’s simplistic design welcomes any visitor to your site without being overbearing. Just a simple pop up, of hey, you wanna follow me on Pinterest?
Use any other social media platform that will lead traffic back to Pinterest – I won’t go into crazy detail here, but of course, you can share wherever you want, Instagram, Facebook, Twitter, etc.
I hope that all of this information helps guide you in the right direction towards building your traffic on Pinterest. By practicing all of the techniques I have gained 1400 followers in the last 6 months, and I am still gaining new ones every day.